Podcasts have an undeniable allure for both their creators and fans. They hit all the right points – accessibility, depth, and variety – and have cemented their top content format status.
As of 2024, over 5 million podcasts and 70 million episodes are available worldwide.
With that many podcasts, you can be sure there’s a podcast for everyone. Whether you want a humorous retelling of a 20-something’s first time reading the Harry Potter series or your news fed directly to your ears, you likely have something you return to periodically.
We selected the podcasts on this list so that whether you’re looking for advice to grow as a content creator or for the latest marketing news, you’ll likely find something that resonates enough for you to consistently return to and feast your ears.
Podcasts for the social enthusiast, aspiring or professional
Soulcial Scoop
If you are an entrepreneur keen to manage your business sustainably and successfully, then Soulcial Scoop by Kristen Bousquet is for you. This weekly podcast is designed to assist entrepreneurial influencers in managing their businesses with sustainability and success.
Each Tuesday, listeners can expect a mix of the latest social media news and engaging discussions with industry leaders to provide inspiration and practical advice.
Dot Social
If you’re a social media enthusiast at any level, tune into the Dot Social podcast hosted by Mike McCue, the CEO of Flipboard. This podcast features conversations with thinkers and innovators shaping the social media landscape.
Explore the evolving digital world through insightful discussions on trends, impacts, and the next big things in social media directly from industry leaders.
Ahead of the Curve with Coco Mocoe
For trend-seekers, Ahead of the Curve is the podcast of choice. Hosted by seasoned marketing expert Coco Mocoe, each episode explores the latest in marketing, pop culture, and internet trends.
With a rich entertainment and digital media background, Coco offers invaluable insights and tips through engaging discussions.
Listen to it here: Apple Podcasts | Spotify
Buffer Chat: The Podcast
Forgive me for including our own show in this list — but we're super proud of Buffer Chat, and we have some exciting guests lined up in 2025!
The gist of the show is that social media growth looks different for everyone — and there are many routes you can take to get there. To help, we speak to successful creators, marketers, and business owners about their journeys to social success. We've even had insiders from the platforms themselves come on as guests!
Listen to it here: Apple Podcasts | Spotify | YouTube
Podcasts for the content creator
Creator Science
If you want to level up as a content creator, look no further than Jay Clouse’s, Creator Science podcast, which dives deep into strategies and tactics content creators use to succeed today.
Focusing on what works in the present rather than what was effective in the past, each episode uncovers specific, actionable insights for creators. As a Signal Award-winning show and part of the HubSpot Podcast Network, Creator Science is a must-listen for anyone looking to grow as a creator.
The Colin and Samir Show
The Colin and Samir Show is a podcast that dives deep into the creator economy, offering insightful conversations with top creators, entrepreneurs, and industry insiders.
Hosted by Colin Rosenblum and Samir Chaudry, the show unpacks the strategies, stories, and trends shaping the world of online content, making it a must-listen for anyone looking to grow as a creator or understand the business behind digital media.
Listen: Apple Podcasts | YouTube | Spotify
Creator Upload
If you want to immerse yourself in the creator economy, check out Creator Upload, hosted by Lauren Schnipper, VP of Corporate Development at Jellysmack, and Josh Cohen, co-founder of Tubefilter.
Each week, you’ll get the latest insights on social media trends, platform updates, and influencer news.
Creators on Air
Learn from fellow creators through Creators on Air, hosted by Akta Vibes for Passionfroot. If you’ve been feeling a little lonely, this podcast will help you feel accompanied and understood.
The show features candid conversations with top creators, answering poignant questions about their processes. It's a space for sharing wins, challenges, and insights, fostering a supportive community.
The Creator Project by Jade Beason
For creators looking to monetize their content in 2025, the Creator Project by Jade Beason is the perfect podcast.
Each week, Jade shares inspiring stories from diverse creators, from their income strategies to their social media growth hacks.
The Great Creators with Guy Raz
One of the highest-rated podcasts on this list, The Great Creators with Guy Raz delves into the creative processes of some of the world’s most celebrated performers and creators. Uncover the journey, struggles, and breakthrough moments behind top creators’ iconic works.
This podcast offers listeners a deep dive into the minds of their favorite entertainers, providing both inspiration and insight into creativity.
Creator Club by Katie Steckly
For the most practical advice on building a solid Instagram strategy, check out the Creator Club Podcast, hosted by Katie Ste
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